SUSTAINABILITY
TRUST IN AI : KPMG ’ S GLOBAL STUDY
KPMG surveyed 1,800 organisations at the board level in collaboration with the University of Queensland in a worldfirst deep dive into trust and global attitudes towards AI across 17 countries .
The report , titled ‘ Trust in Artificial Intelligence : A Global Study 2023 ’, found that 98 % of organisations will do something transformational with AI in the next 12 months , 67 % of which will be investing more than US $ 100m .
All 1,800 – 100 % of those surveyed – have a programme to review AI in their organisations .
“ For KPMG that ’ s important because 64 % of them are expecting their auditors or organisations like KPMG , the big four , to play a massively important role in assurance and review of AI solutions in their environments ,” David explains .
Undeniably , AI is shaking up board rooms around the world .
“ In every single conversation with all executives and right across organisations , AI is the topic everyone wants to talk about ,” David says . “ Despite AI existing for a long time , it ’ s this new generative
AI capability that ’ s captured the imagination . It ’ s being very resonant with people – the technology is predictive , probabilistic and therefore by its nature , it ’ s resonant . The next thing that you hear it say is what you were expecting it to say .
“ It has encapsulated everyone ’ s minds – from those who have worked in technology for a long time , to those outside of the space who are enabled to understand the power of technology in their environments and to start thinking about the transformation that it can give them .”
114 October 2024