JODIE EATON
EXECUTIVE INSIGHT
Jodie Eaton is an energy expert with more than 30 years in trading and retail . She held significant roles at companies including npower and E . ON , before joining Shell Energy UK ( SEUK ) in 2020 as COO , becoming CEO two years later .
Jodie ’ s leadership in the years since has been pivotal to the company ’ s delivery of sustainable energy solutions . SEUK caters to medium and large commercial and industrial businesses across a variety of sectors such as manufacturing , pharmaceuticals and technology .
At the helm of SEUK , Jodie ’ s role is focused on maximising the opportunities that being part of the wider Shell brand can bring , as well as nurturing the SEUK teams to ensure the brand is offering customers the best possible service – and at the best price .
JODIE EATON
TITLE : CEO COMPANY : SHELL ENERGY UK INDUSTRY : OIL AND GAS LOCATION : UK
Jodie is CEO of Shell Energy UK ( SEUK ), Shell ’ s B2B energy supply arm . An industry veteran , Jodie ’ s energy career spans more than three decades – experience she leverages in SEUK ’ s top job . She joined SEUK as COO in 2020 before becoming CEO in 2022 .
“ Our goal is to work closely with our customers , giving them complete confidence in supply security and helping them to meet both their decarbonisation needs ,” Jodie explains . “ We help them cut through the noise to understand what solutions are right for them – either directly or through our trusted energy consultant relationships .”
In this conversation with Energy Digital , Jodie shares her insights on smart technologies and how innovations are vital in decarbonising not only SEUK but its customers .
Q . WHAT OPPORTUNITIES DO SMART TECHNOLOGIES BRING ?
» We ’ re now harnessing big data within SEUK to provide meticulous levels of insight and analysis . Over the decades , we have built up deep knowledge of our industrial processes and aggregated data sets into cloud-based stores , which enables us to use data to develop solutions to optimise our processes .
We are also using these optimisation capabilities to accelerate research in clean energy technology . For example , we are using data-driven simulation efforts , combined with physics-based models , to optimise efficiency and yields , reduce capital expenditure and reduce time to market for low carbon fuels .
In today ’ s rapidly evolving business energy landscape , accurate and reliable data is vital for effective strategic decision-making , especially when it comes to improving operational performance and driving efficiencies .
22 December 2024