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procedures at the Câmara de Comercialização de Energia Elétrica-ccee ( Electric Energy Trading Chamber ) represent an obstacle to the entry of some of such small-sized companies in the free market . Thus , another trend will be the creation of a Retailer - a trading modality that will benefit consumers with facilities to do business in the free market , and businesses are expected to start next year .
The sustainable growth that provides an expansion of the offer of energy by means of new energy generation enterprises can be deemed as one of the main challenges of the Brazilian electricity sector . Zanfelice also points out that , in the short term , “ there is also the challenge created by the lack of rainfall , which results in high prices for the energy in 2015 .”
To cope with such challenges , CPFL Brazil has its own model to build up the portfolio of agreements with consumers that steady energy generation projects , thus securing the final product to its customers .
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