AI IN ENERGY
FOR
THE
EENER OD
Head of Sustainability , Google EMEA , Adam Elman offers insight into the integral nature of AI in Google ’ s fight against climate change
WRITTEN BY : MARIAM AHMAD
The relevance of Artificial Intelligence in today ’ s business landscape is ever-evolving , present in myriad forms . And for the world of big tech , the primary form AI takes is in cutting energy consumption .
AI and its capabilities have been utilised by many of the biggest tech companies , including Google , who operate a carbon intelligence programme to cut energy needs in powering their immense amount of data centres .
Concomitantly to this , Google uses AI for the social good , supplying countries with environmental insights , flood forecasting , wildfire detection , and , of course , Google Earth Engine to provide information about renewable energy possibilities .
So , what lessons can big tech – and companies at large – take from Google ' s innovative utilisation of AI ? Google ' s Sustainability Lead for Europe , the Middle East , and Africa , Adam Elman , offers Energy Magazine his insights . energydigital Magazine . com 101