EnergyDigital Magazine February 2023 | Page 16

CEO of Octopus Energy – the UK ’ s fastest-growing green energy retailer – Greg Jackson is revolutionising the sustainable energy industry one home at a time , with the backing of world-leading global investors

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Greg Jackson

CEO of Octopus Energy – the UK ’ s fastest-growing green energy retailer – Greg Jackson is revolutionising the sustainable energy industry one home at a time , with the backing of world-leading global investors

Launched in 2016 by CEO Greg Jackson , Octopus Energy Group is an energy tech pioneer that is focused on delivering green energy to homes in the UK – and now globally , too .

With investment from names such as Origi Energy , Tokyo Gas , CPP Investments and Generation , the sustainable investment fund co-chaired by Al Gore , Octopus Energy is leading somewhat of a green energy revolution , with the company now valued at £ 4 billion .
Jackson isn ’ t your typical company CEO : in his youth , his first job was making milk rounds in his neighbourhood , he subsequently went on to join Green Peace at the age of 16 , and then spent his young adult years as a video game developer .
Jackson eventually started Octopus Energy when he realised that there was a severe lack of affordable energy providers .
Growing up with a single mother who struggled to pay electricity bills , Jackson ’ s overarching goal with Octopus Energy is to ensure that customers are treated fairly and are not burdened by inflated energy bills . In his own words – and as seen on his LinkedIn – Jackson wants to “ disrupt industries that underserve customers and society .”
“ After experiencing my bills jump frequently when I was paying them myself as an adult , I knew that something had to be done to change this ,” Jackson said .
Through his work at Octopus Energy , Jackson has managed to absorb £ 150mn of the cost increase on behalf of customers since the start of the energy crisis .
Green energy Octopus Energy Group works out just how much power customers are taking out of the
16 February 2023