Energy Digital Magazine August 2024 | Page 22

EXECUTIVE INSIGHT
also expanded Uber Green from Zone 1 in London to cover Greater London as well . It ’ s about continuing to expand that offering and where it ’ s available . As a result , Uber is now the biggest platform for on-demand electric travel in London .
Going back to electric car grants for London and UK drivers , it focuses on electric vehicles . We ’ re trying to accelerate this even further . The other thing that we ’ re doing in London specifically is , in order to drive more transition to EVs – because we ’ re very aware of hesitation on the driver ’ s side – we are investing £ 5m ( US $ 6.4m ) in public electric vehicle chargers in areas with the greatest need . We are also focusing on where a lot of our drivers live to make that transition as easy as possible for a lot of our drivers to then enable that service for riders as well .
Q . GIVEN THE INCREASING IMPORTANCE OF ENERGY EFFICIENCY IN CORPORATE DECISION-MAKING , HOW DOES UBER FOR BUSINESS UK ENVISION ITS ROLE IN HELPING BUSINESSES MEET THEIR SUSTAINABILITY TARGETS THROUGH TRANSPORTATION CHOICES , PARTICULARLY IN RELATION TO REDUCING RELIANCE ON FOSSIL FUELS AND PROMOTING CLEANER ENERGY ALTERNATIVES ?

» It ’ s important to really understand and emphasise the impact of implementing clear ESG reporting . We all know it ’ s becoming increasingly vital , especially in corporate travel , as organisations are seeking to align their travel practises with broader sustainability goals and

government requirements as well as what matters to their employees .
I think it ’ s becoming increasingly important for employees that they ’ re working for a company that has sustainability in mind . By adopting CSR initiatives and implementing clear ESG reporting , a lot of companies can reduce their environmental impact , prove social outcomes and actually ensure long-term business success and , as I said , I genuinely think this increases employee engagement . We hope – I think everyone does over time – that sustainability becomes more than a tick box exercise and companies will have sustainability metrics and goals as a core consideration .
Our role is to help enable that at every stage , whether that ’ s from education and awareness to providing data-
22 August 2024