Energy Magazine April 2017 | Page 38

BALL CORPORATION

BALL CORP . 2020 TARGETS

COMMUNITY AMBASSADORS

• Global roll out of Community Ambassadors program
• Establish 2030 global volunteer goal that is aligned with the UN Sustainable Development Goals who are drinking from cans on the go , raising awareness of recycling .”
The second example , Metal Matters , targets UK household recycling . Rowland-Jones continues : “ This is revolved around educating householders about what they can put in their recycling collections in terms of metal packaging , not necessarily just beverage packaging . It is about the whole spectrum of metal packaging , from aerosols and foils to food and drink cans .”
Internally , Rowland-Jones is looking at how Ball Corporation in Europe can on a site-by-site basis inspire communities to recycle , at the same time showcasing the company as a great place to seek a career .
38 April 2017